Brand, Marketing and Leadership

My thoughts on different topics in branding, marketing, scoail media and leadership.

 
 

When is it time for a brand refresh?

Brand refresh is not updating the logo or the tagline, instead it’s taking a holistic approach to who you are as a brand and how you connect with the audience.

 

Books that Redefined My Perspective on Life and Career

I enjoy reading books about people who boldly pursue the lives they truly want. Here I compiled a list of the books that had the biggest impact on me and inspired me to live the life I want.